The Backstreet Boys are dead... and loving it! But don't get too excited, haters. They're just portraying the living dead in their new video, for "Straight Through My Heart" (the first single from their forthcoming album, This is Us, due Oct. 6). The startlingly original theme of the video is... vampirism. Sure, it's risky, tieing your comeback to a concept this novel, this inventive, this untested. But who knows, it could just catch on.
The action takes place in a dimly lit nightclub we later learn is buried beneath the concrete basin of the L.A. River. But let's not jump ahead. A blankly sinister brunette, dressed to kill, enters the club and sets her sights on a comely blonde. Faster than you can say "The Hunger with no nude scenes," there is some mildly sapphic dancing going on between our female leads. While the blonde victim is distracted by AJ McLean's hairline, and wondering what the heck ever happened to Kevin Richardson, Vampira bares her fangs and heads for the other gal's neck, right in the middle of the dance floor. There won't be blood, though, and the blonde apparently doesn't even notice that she's been attacked. Such is the transfixing power of the Boys' modest choreography!
But this PG-rated bloodlust has not gone unnoticed by the Boys, who decide to leave the stage and destroy Elvira. At last, time for some action, right? Surely they will drive a stake straight through her heart? Or the silver bullet actually mentioned in the lyrics? Nope. A burst of daylight destroys the fanged temptress, which is just what you get for not checking your watch at an all-night Backstreet Boys rave. The heroic quartet quickly reveal themselves to be vampires, too, albeit bloodsuckers who are impervious to daylight, because the director wanted a cool climactic shot of them walking down that concrete riverbed. (If only it ended with them getting run over by famous L.A. River racer Danny Zuko.)I've been wondering if there was anything that could kill vampire-mania in its tracks now that we're seeing cash-ins as unapologetic as this fall's Vampire Diaries TV show. There isn't any end in sight; even with the initial thrill having worn off, True Blood is just too truly well-liked. But with this video, I see a ray of vampire-slaying sunlight. If widely seen enough, it could be the tipping point for America to say, "Um, okay, we're saturated now." Or for the next pop group that's tempted to try on prosthetic incisors to bite off some pride, instead.
Source: http://new.music.yahoo.com/programs/pepsi-music/blog/2930/twilight-for-the-backstreet-boys/
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